Forget everything you know about the "makeup apps" you've seen before, because L'Oreal's new Makeup Genius app is the epitome of a game-changer.
It's gotta be something about the lighting at the drugstore or makeup counters - you dab a little bit of gloss on your lips or blush on your cheeks, just to try it out, and then you get home and immediately begin to contemplate if you picked a color a few a shades too dark. But thanks to the makeup geniuses at L'Oreal, we can kiss those makeup mishaps goodbye!
The beauty brand just launched this borderline life-changing app that uses advanced facial mapping technology to turn the front-facing camera of your iPhone into a virtual scanner that reads everything from your face shape to your expressions. You then can try on L'Oreal products in real time, watching the makeup you put on move as your face does! It essentially turns your phone into a mirror, allowing you to see what you actually look like with certain shades of bronzer, eyeshadow, lipstick, etc.
The app took over 10 years to develop, which uses the same technology that transformed Brad Pitt in The Curious Case of Benjamin Button. And for L'Oreal Celebrity Makeup Artist, Billy B., "It was so much fun creating the different looks and after months of working on this app, I am so excited it's now available for everyone to play with and experience."
Head to the iTunes store now to download the free app!
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